Practical notes on selling and advertising on Amazon in Europe, written by the Let It Grow team.
Amazon agency pricing in Belgium and France, billing models, break-even point and the signals that it is time to hand over your Amazon account.
Read the articleACOS, TACOS, target ACOS, break-even: how to read your Amazon Ads numbers and steer campaigns on real profitability instead of one isolated percentage.
Read the articleSeller account, VAT, real fees, FBA or FBM, product listings: the complete guide to selling on Amazon from Belgium without costly beginner mistakes.
Read the articleFrance's e-invoicing reform is rolling out on a marketplace where Amazon, not you, often issues the invoice. Here is what actually changes for sellers.
Read the articleAmazon introduced Item Highlights, an automatically generated summary block. Here is what it pulls from and how to make sure it works in your favor.
Read the articleAmazon quietly removed the performance filter that used to keep underperforming sellers out of the Buy Box. Here is what changed and how to protect your margin.
Read the articleSince July 27, 2026, Amazon caps product titles at 75 characters. Here is a clear, low stress method to rewrite a catalog without losing rank.
Read the articleA+ content was built to look good. Now it also needs to answer questions. Here is how to add a working FAQ section that AI shopping assistants can read.
Read the articleAmazon's AI shopping assistant Rufus is rolling out across Europe. Here is what that means in practice for sellers in France and Belgium, beyond the press release.
Read the articleWe are an independent service provider and are not affiliated with or endorsed by Amazon.
